Instagram Ad Management Services

Client Success Stories

Rich Murphy

SUPERIOR SOCIAL MEDIA SERVICES!

“DF has provided our company with superior services for our social media accounts over the past 5+ years. They have a highly responsive team that provides excellent value for reasonable fees.”

Stephen Hills

A FANTASTIC JOB!

“The company has done a fantastic job for every service I’ve hired them for, including social media. The services are quick and professional, and the price is great.”

Jason Nanda

PRO SOCIAL MEDIA MANAGEMENT!

“They’ve retooled our social media accounts on all the major platforms, which feature posts, articles, infographics, and videos for YouTube. Everything they do makes us look more professional.”

Greggy Lubin

THEY MEET ALL MY SOCIAL MEDIA NEEDS!

“I haven’t had to go to another house because their team meets all my needs when it comes to social media. After working with them, our site’s viewership increased, with 85% coming from social.”

Manju Rentala

SPOT ON SOCIAL MEDIA PRESENCE!

“DF is a great company for any entrepreneur who wants to create a social media presence. The content they write is spot-on and focused on lead capture. I highly recommend them!”

Why Instagram Ads?

Audience Targeting

Ad Scheduling

Budget Optimization

Retargeting

Conversion Tracking

Ad Placement

Audience Targeting

Reach the people most likely to buy, book, or inquire on Instagram. Focus spend on high-intent audiences and expand with lookalikes, so results stay strong even as budget increases.

Ad Scheduling

Run ads when people are most ready to act. Timing matches business hours and peak response periods, reducing wasted spend and improving cost per lead/sale.

Budget Optimization

Put more budget behind what’s producing the best ROI and pull back from what isn’t. Spend follows performance so winning campaigns scale faster and waste gets cut sooner.

Retargeting

Bring back people who already showed intent and nudge them to convert. This turns warm interest into leads and purchases more efficiently than starting from cold.

Conversion Tracking

Know exactly which ads drive real outcomes, not just clicks and likes. Get reliable attribution so leads, purchases, and sign-ups are clearly connected to the campaigns that generated them (supported via Pixel + Conversions API).

Ad Placement

Get your ads shown where performance is strongest, not just where budget gets spent. Focus on the placements that drive conversions across Reels, Stories, Feed, and Explore, and improve results by matching creative to each format.

Popular Packages

Starter

$149/Mo

Initial Setup - $150
Media Costs Not Included
Monthly Ad Spend: Up to $999

Monthly Management

1 Campaign
Campaign Research
Campaign Optimization and Management
Ad Set Adjustment
Audience Targeting Management
Campaign Budget Optimization
Ad Schedule Maintenance
1 Ad Creative and Copy
Ad Type: Single Image Ads
Lookalike Audience Management
Ad Retargeting
Ad A/B Variation Testing
Conversion Tracking & Reporting

Setup and Optimization

Facebook Business Page Setup
Facebook Ad Account Setup
Campaign Objective Setup
Ad Set Setup
Facebook Pixel Setup
Automated Rules

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Starter Plus

$349/Mo

Initial Setup - $150
Media Costs Not Included
Monthly Ad Spend: Up to $2999

Monthly Management

Up to 2 campaigns
Campaign Research
Campaign Optimization and Management
Ad Set Adjustment
Audience Targeting Management
Campaign Budget Optimization
Ad Schedule Maintenance
2 Ad Creatives and Copy
Ad Type: Single Image Ads
Lookalike Audience Management
Ad Retargeting
Ad A/B Variation Testing
Conversion Tracking & Reporting

Setup and Optimization

Meta Business Suite/Ad Account Setup
Facebook Business Page connection
Campaign Setup
Ad Set Setup
Meta Pixel Setup
Automated Rules

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Growth

$549/Mo

Initial Setup - $299
Media Costs Not Included
Monthly Ad Spend: Up to $4999

Monthly Management

Upto 4 Campaigns
Campaign Research
Campaign Optimization and Management
Ad Set Adjustment
Audience Targeting Management
Campaign Budget Optimization
Ad Schedule Maintenance
4 Ad Creatives and Copies
Ad Type: Single Image and Video Ads i
Lookalike Audience Management
Ad Retargeting
Landing Page Setup and Management
Ad A/B Variation Testing
Conversion Tracking & Reporting
Email Support

Setup and Optimization

Facebook Business Page Setup
Facebook Ad Account Setup
Campaign Objective Setup
Ad Set Setup
Facebook Pixel Setup
Automated Rules

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Premium

$749/Mo

Initial Setup - $399
Media Costs Not Included
Monthly Ad Spend: Up to $5,000+

Monthly Management

Up to 6 Campaigns
Campaign Research
Campaign Optimization and Management
Ad Set Adjustment
Audience Targeting Management
Campaign Budget Optimization
Ad Schedule Maintenance
6 Ad Creatives and Copies
Ad Type: Single Image, Video, and Carousel Ads i
Lookalike Audience Management
Ad Retargeting
Ad A/B Variation Testing
Conversion Tracking & Reporting
Landing Page Setup and Optimization
Email Support
Live Chat Support

Setup and Optimization

Meta Business Suite / Ad Account Setup
Instagram Business Profile Connection
Campaign Setup
Ad Set Setup
Meta Pixel Setup
Automated Rules

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Goal-Focused Instagram Ad Campaigns

Defined ad campaign objectives that align with your end goal and attract users at the awareness, consideration, and conversion stages of their customer journey.

Brand Awareness

Show ads to warm traffic for increased brand awareness.

Reach

Get maximum viewers within your specified audience.

Traffic

Improve website visits for a higher chance of conversion.

Engagement

Increase likes and improve Facebook post engagement.

App Installs

Encourage app downloads through multiple app stores.

Video Views

Boost video views with audience targeting.

Lead Generation

Collect information and encourage sales on your site.

Messages

Start conversations with your audience on Facebook.

Conversions

Engage your audience in conversion-related activities.

Catalog Sales

Drive sales through listing products via Facebook Product Catalog.

Store Traffic

Track your customers’ physical store purchase journeys.

More Details

Don’t know what type of ads you need?

(888) 401-5142

Start A Live Chat

Instagram Ad Formats That Convert

Let us create ads in a format that best appeals to your target audience and meets campaign goals.

Reels

Stories

Feed

Carousels

Explore

Shop

Reels

Vertical, scroll-stopping videos built for fast attention. Best for scaling reach and driving lower-cost clicks, leads, or purchases when the hook is strong.

Stories

Full-screen ads that feel native and move people to act. Ideal for limited-time offers, lead capture, and direct-response CTAs.

Feed

Clean image or video ads designed to earn the stop in a crowded feed. Strong for consistent performance when paired with a clear offer and landing page.

Carousels

Multiple frames to highlight benefits, steps, or product variants in one ad. Great for educating buyers and improving click quality without increasing spend.

Explore

Reach new audiences while they’re actively discovering content. Useful for prospecting when creative is tuned for curiosity and quick value.

Shop

Product-forward ads that make browsing feel effortless. Best for catalogs, promos, and shoppers who need options before buying.

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What We Offer

Competitive Instagram Ad Campaigns

Competitor analysis-fueled ad campaigns and strategies for targeting niche audiences

Conversion Tracking

Ad conversions and leads tracked with Meta Pixel through Facebook Ads Manager

Ad Creative & Copy Creation

Ad creative and copy designed to ensure the CTA appeals to your target audience

Instagram Ad A/B Testing

Performance testing to set ad strategy, including visuals, audience and placement.

Optimized Budget Allocation

Objective-focused budget allocation based on ad sets and bidding strategy

Campaign Monitoring & Reporting

Monitoring and detailed reporting of campaign insights and suggested improvements

Frequently Asked Questions

01Do I need Instagram ads?
If Instagram is where the audience scrolls, Instagram ads are the fastest way to reach new buyers and generate leads while organic content builds momentum. Ads help target the right people, control spend, and scale what’s working.
02How much budget do I need for an Instagram ad campaign?
Budget depends on the goal (leads, sales, traffic, awareness), the market, and how aggressive the timeline is. The practical approach is to start with a test budget, identify winning audiences/creatives, then increase spend only after results are consistent.
03What do I need to run Instagram ads?
At minimum: an Instagram account connected to Meta Business Manager, an ad account, and a working payment method. If the goal is leads or sales on a website, tracking (Meta Pixel and/or Conversions API) should be set up so results can be measured properly.
04Can I review the strategy before anything goes live?
Yes. Strategy and campaign setup should be approved before launch: goal, targeting approach, placements, budget range, and creative direction. Nothing should go live without a clear go-ahead.
05 Which ad type is best for my objective?
It depends on the goal and what the audience needs to see before converting. Reels and Stories often work well for attention and direct response, Feed can support consideration, and retargeting typically closes the gap. The best format is the one that produces the lowest cost per result after testing.
06Will I have access to my ad account and campaigns?
Yes. Our clients always keep full access and ownership of the ad account and can view their campaigns at any time.
07What Instagram advertising services does Digital Footwork provide?
Instagram ad management typically includes campaign setup, audience targeting, creative guidance, ongoing optimization, retargeting, and performance reporting, so spend goes toward conversions, not just impressions.

Request a Free Proposal

Request A Free Proposal

Instagram Ad Management Services to Turn Attention Into Revenue

Request A Free Proposal

Client Success Stories

Rich Murphy

SUPERIOR SOCIAL MEDIA SERVICES!

Stephen Hills

A FANTASTIC JOB!

Jason Nanda

PRO SOCIAL MEDIA MANAGEMENT!

Greggy Lubin

THEY MEET ALL MY SOCIAL MEDIA NEEDS!

Manju Rentala

SPOT ON SOCIAL MEDIA PRESENCE!

Ready to Scale with Instagram Ads?

Why Instagram Ads?

Audience Targeting

Ad Scheduling

Budget Optimization

Retargeting

Conversion Tracking

Ad Placement

Popular Packages

Starter

$149/Mo

Monthly Management

Setup and Optimization

Starter Plus

$349/Mo

Monthly Management

Setup and Optimization

Growth

$549/Mo

Monthly Management

Setup and Optimization

Premium

$749/Mo

Monthly Management

Setup and Optimization

Goal-Focused Instagram Ad Campaigns

Don’t know what type of ads you need?

Get Creative Ad Copy That Drives Sales on Instagram

Instagram Ad Formats That Convert

Reels

Stories

Feed

Carousels

Explore

Shop

What We Offer

Competitive Instagram Ad Campaigns

Conversion Tracking

Ad Creative & Copy Creation

Instagram Ad A/B Testing

Optimized Budget Allocation

Campaign Monitoring & Reporting

How It Works

Frequently Asked Questions

Ready To Work With Digital Footwork?

Let’s Do Something Great Together!